Product pricing change: This template is used to communicate changes to the pricing of a product to internal teams or external customers.

Subject: [Product Name] Pricing Changes: New Plans and Discounts

Hello [Customer],

We wanted to let you know that we have some exciting changes to the pricing plans for [Product Name]. We have added new features and improvements to the product, and as a result, we've updated our pricing plans to better reflect the value that we're providing.

The new pricing plans are as follows:

[Plan 1]: $[Price] per month (previously $[Old Price] per month)
[Plan 2]: $[Price] per month (previously $[Old Price] per month)
[Plan 3]: $[Price] per month (previously $[Old Price] per month)
We understand that these changes may come as a surprise, so we're offering a special discount of [discount amount] to current customers who upgrade to the new plans within [time frame].

We believe these changes will provide even more value to our customers and we're confident that you'll continue to find [Product Name] to be an essential tool for your [workflow/business/etc.]

If you have any questions or concerns, please don't hesitate to reach out.

Best,
[Your Name]